• Authenticity

  Articles on: Analytics % of influencers, real followers and commercial followers. This audience is most useful for advertisers.  Mass followers and suspicious accounts are not included. Updated on: 11/08/2023Einige Leser

• Audience’s interests

  Articles on: Analytics This shows the types of business accounts that this account’s followers are subscribed to. For example, blogger onemoreprettyperson has follower Ann and follower Pete. We gather information about other the business accounts that Pete and Ann are following and include this in the report about onemoreprettyperson. Updated on: 08/06/2023Einige Leser

• Main metrics

  Articles on: Analytics The median number of: likes per post, comments per post, views per video (reel) And average weekly number of posts. What is median number The median eliminates anomalies, cause it means 'in the middle'.  For example, we have 5 posts with likes: 100, 200, 200, 300 and 1000. Average value will be 100 + 200 + 200 + 300 + 1000 = 1800 / 5 = 360. And the median is 200. So you understand that the iEinige Leser

• Reachability

  Articles on: Analytics % of followers that follow less than 1500 accounts.  This audience is supposed to see the influencer's post in their feed. Updated on: 13/08/2023Einige Leser

• Top hashtags

  Articles on: Analytics These are the most used hashtags. This metric can show the blogger’s type of content or fake likes. For example, if an influencer has hashtags like "follow4follow" or "liketime" it means they are using mechanics to get likes and follows from other bloggers. Updated on: 11/08/2023Einige Leser

• How to find similar accounts – Quick

  Articles on: Analytics There are two ways to find similar accounts in trendHERO: Quick: Based on Instagram suggestions Deep: Based on followers interests. Read more In this article, we'll discuss the Quick option. Step 1. Click 'Find Similar' The quick similar search is based on Instagram suggestions. It's a powerful built-in Instagram tool, so we decided to help our customers use it while using trendHERO. StEinige Leser

• Similar accounts list

  Articles on: Analytics The 'Similar accounts' page contains all reports with unlocked similar influencer lists. To add a report to this page: Unlock a report for an influencer or brand account. Click on 'Audience Interests and Similar – Deep' and unlock this data. The report will be automatically added to the 'Similar accounts' page. Updated on: 13/08/2023Wenig Leser

• How could you use Account Quality Score (AQS)

  Articles on: Analytics Account Quality Score (AQS) helps you to understand overall account quality in 2 seconds. AQS includes: the audience of the account, its engagement and quality. type of followers. type of comments. giveaways quantity. audience growth patterns. Based on all these metrics AQWenig Leser

• How to analyze influencers (video)

  Articles on: Analytics Quick guide how to check influencers on Instagram: demographics, fake followers check, content analysis, audience interests Watch this 15 minutes video to know everything about influencers audit Updated on: 15/08/2023Wenig Leser

• Audience type

  Articles on: Analytics How we determine the audience type and what we consider to be a good audience. A good audience consists of your real followers, commercial accounts and influencers. We exclude suspicious accounts and mass followers. Why distinguish between types of accounts? When an influencer or creator post your promo, it's important for people to see it. It’s important to reach the right people (target audience). That's why we segment the auWenig Leser

• Likes spread

  Articles on: Analytics Why is it important to look at the graph likes spread?  The likes spread is the difference in the number of likes given across different posts. A percent between 40% and 100% is considered normal.  The graph showing likes spread might look complicated. But when you learn to understand it, you will immediately see when the likes are being inflated. (https://storage.crisp.chat/users/helpdesk/website/94ea9604fade4800/ade8aWenig Leser

• Likers and commenters with over 2,000 followers

  Articles on: Analytics How many bloggers (even the smallest) are there among the active audience?  It is useful to check this indicator if you suspect “cooperation”, i.e. when bloggers like and comment on each other's posts. Updated on: 11/08/2023Wenig Leser

• What is and how we calculate Engagement rate

  Articles on: Analytics ER (Engagement Rate) means the percentage of the audience that are engaged with the content, either commenting on or giving likes to the posts. How do we calculate it? We look up the total likes and comments on the latest posts, divide the sum by the number of posts, and then we divide the result by theWenig Leser

• Comments type

  Articles on: Analytics How do we determine the type of comments? We use machine learning and our special lists. Which are the author’s comments? Any comments left by the account owner. Which are real comments? Any comments which do not contain words related to selling services, goods, suspicious offers, and, rWenig Leser

• Followers growth

  Articles on: Analytics Keep the record of the daily number of account followers. It is useful to know in order to understand at what speed and how exactly the account is growing. This helps to see those who gain followers with the help of inflating, advertising, contests etc. Updated on: 08/06/2023Wenig Leser

• Followings growth

  Articles on: Analytics Keep a record on a daily basis of how many accounts is followed by the checked account. It is useful in terms of seeing the behavior of the account. For instance, mass follower behavior: Updated on: 08/06/2023Wenig Leser

• How to find similar accounts – Deep

  Articles on: Analytics trendHERO provides a list of similar accounts by deep analysis of active users and aggregation of their follows.   There are two ways to find similar accounts: Quick: Based on Instagram suggestions. Read more Deep: Based on followers interests. In this article, we'll discuss the Deep option. Please, open the step-by-step guide using this link. How to find similar accounts – Deep (https://app.tango.us/app/eWenig Leser

• Likers and commenters with over 2,000 followings

  Articles on: Analytics How many mass-followers are there among active audience? This is useful to know if you suspect inflating likes and comments with quality bots. Updated on: 08/06/2023Wenig Leser

• Commenters with less than 1000 followers

  Articles on: Analytics This is the percentage of real commenters for an account with less than 1000 followers. It's suspicious if the influencer has less than 75% of real commenters. It could mean that they use activity pods or fake accounts to get comments. Updated on: 15/08/2023Wenig Leser

• Mentions of other accounts

  Articles on: Analytics Who does the blogger mention in their posts? These mentions are not necessarily ads. See all post with mentions in Ad Post section. Updated on: 15/08/2023Wenig Leser