> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.trendhero.io/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Audience Quality (AQS)


![](https://storage.crisp.chat/users/helpdesk/website/8da58b676c829000/snimok-ekrana-2023-08-31-v-164_fqeyj8.png)

In the "Audience Quality" section, there are 5 key indicators presented:

**1. Audience Authenticity.**
Here, you will see the percentage of the audience that we have identified as real people. These users are most valuable for advertisers.

**2. Audience Engagement.**
We show the proportion of the audience that actively engages with content by leaving comments and giving likes.

**3. Follower Trend.**
This indicator provides insight into how the number of followers has changed over time – whether it increased or decreased.

**4. Follower Growth Dynamics.**
Here you can find out the details of the change in the number of followers: whether it was organic growth, followers activity-driven, or growth due to an event, such as a giveaway. If the user participated in a giveaway, we will inform about it.

**5. Activity in Comments.**
This metric reflects the followers' reaction to the influencer's posts, showing how actively they comment on the content.

With these indicators, you will get a comprehensive understanding of the state of the audience for a specific account.

