Articles on: Release Notes

2023-06-08. 'Find Similar' feature big update

We are glad to announce a new feature – Quick for Find similar.



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Our customers might remember using the trendHERO Similar Accounts feature. So, what's new with this Quick Suggestions feature?


Quick for Find Similar is a new feature based on Instagram's suggestion algorithms. You're probably aware that after you follow an Instagram account, the platform suggests other similar accounts to follow. Many of our customers found value in this built-in feature, so we decided to create a feature that draws from these suggestions.


Note: You don't need to open the report to get this list of influencers. It is ready in 10 seconds.


Now, you have two tools for similar account suggestions:


  • Quick: Based on Instagram suggestions. Read more
  • Deep: Based on followers interests. Read more


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Which one is better?


Our primary customer strategy is about creating tools to simplify influencer search and analysis. We always aim to create solutions that are just a couple of clicks away. That’s why we recommend using both tools. In doing so, you’ll find more influencers, as we use two different algorithms for suggestions.


Quick

Deep

Based on Instagram suggestions

Based on followers interests

Quick suggestions

More relevant accounts based on in-depth report

You don't need to open report*

You have to open report first

10 seconds

up to 6 hours

up to 30 accounts

up to 300 accounts in the list

Used for quick search

Used for niche and account analysis, deep search, interests report

_*As far as you don't need to open report you can get a list faster + it doesn't affect your report count. _


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For instance, here are the Quick suggestions results:



And here are the Deep research results:



As you can see they are different. Quick suggestions focused on accounts that look similar. Deep suggestions show you who is followed by this influencer audience. That's why we recommend to use both Find similar features.


Try it now

Updated on: 23/08/2023

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